Owen Carver

Creating a Good User Experience

User Experience, abbreviated as "UX", in web design and web development is not a new thing by any means. Ensuring that your user has an easy, attractive, and intuitive way to interact with your website and all of its functions is everything. UX encapsulates form interaction, information display, menus, and any other element that you can add to a website. The goal of having good UX is to give the user a pleasant and useful flow of interaction that is helpful and absent of any inconveniences or wasted moments or actions during their visit on your website.
Improving usability, accessibility (screen readers, and the like), and creating a pleasurable experience for users interacting with your product is what good UX is all about. Things like stunning visuals, tasteful animations, and even elegant error messages can contribute to creating an overall positive user experience.
However, it is often difficult for web and graphic designers to put themselves in the users' shoes, but luckily there is an easy way to get around that, using feedback and testing. When you are working on a project, don’t rely purely on what you think looks or "flows" nicely. Have a friend or relative try it out and see what they think. Having a fresh set of eyes on your work can help immensely with finding the points in your work that would otherwise be very difficult or impossible for you to find on your own.
There is no rule-of-thumb for getting good UX, but there are a few good practices:
  • Get feedback from friends, family, A/B testing, page analysis tools, and anything else you can get your hands on. These are crucial for any high-end or high traffic web design project.
  • Keep your design consistent. Reuse design elements to give a sense of unity. This means, stick to your colors and light/darkness percentages.
  • Make tasteful use of animation. Tasteful is hard to define, and it is ultimately left up to you, but find an animation that works for you and the functions that your application performs. Smooth movement is great eye-candy, and will reinforce the feeling of completed an action or creating a sense of progress as users navigate through your site.
  • Make use of load times, but keep them short. Having an animation or smooth transitions will reduce the perceived load time, and making things load quickly will help retain users and make sure that they do not get bored or impatient.
Overall, making good decisions for your website's UX from the very start will make the rest of the process much smoother and easier for you as the designer and/or developer. Knowing how you want to notify users of actions, how you will apply changes to information dynamically, and how things like navigation are going to be laid out are really large steps that can help ensure your users have the best possible experience while interacting with the product and brand.

All About Domain DNS Records

DNS Records can be a nightmare sometimes, but they really don’t have to be something complicated. As long as you have your web-server set up correctly, odds are very good that your DNS changes will be able to be done perfectly fine without any hiccups.
When you go to change or add DNS records at the place where you purchased your domain or wherever you have your nameservers set to, usually you will see something like this table below:
Host | Record | Priority | Value
@    | A      | NA       |
@    | MX     | 10       | mx1.mysite.com
www  | CNAME  | NA       | mysite.com
These are some of the more common ones, and they are usually all that you should need when transferring a website to a different server or host. If you have other records, it would be a good idea to consult with whoever set those records in the first place to make sure that you are set up everywhere else before you try to repoint the DNS settings.
The A Record:
This DNS record is the basis of your site. It points to the static IP address that your machine is hosted on. If you are using a service like Cloudflare for DDoS (Distributed Denial of Service) protection or as a CDN (Content Delivery Network) then you will point this A record to the IP address that the service gives to you. Without this record being active and pointed correctly, your website will not be reachable at the domain you are configuring.
The CNAME Record:
This is a way of pointing a subdomain of your site, where the subdomain portion (e.g.www.mysite.com, dev.mysite.com, etc) is entered in the host cell, to a domain name instead of an IP address. See the table above to see how it should be set up. This record type is commonly used for pointing the "www." subdomain to the www-less domain, to create an effect as follows:
www.mysite.com -> Direct to -> mysite.com
The MX Record:
The MX Record or mail record is used to provide your domain name with directions to get to the mail server that you would use for any email addresses that use your domain name, such as email@mysite.com. Typically, you will have more than one of these MX Records in case one of the email connections fails so that you have a backup connection available in that event. As you may have noticed, there is another field with these records, called the priority. This number tells the server that is trying to connect to the mail servers to try the one with the lowest number first. Usually you see this number increment in units of 10, and you may see several records of this type, especially if you have set up an external email service such as google’s email for business.
There are several other record types, each with their own special functions, and you may find yourself needing them from time to time. If you do, be sure to research what they do, how to properly use them, and what implications there may be to using them as far as security and accessibility goes. It is a good idea, in general, to set up the ones that you understand, but to also learn about the others to see if they may have any use for you.

Professional Web Design Services

All in Web Pro is a professional web design company located in Las Vegas. Our professional web design, graphic design, custom web development, and internet marketing solutions are perfect for any size business. We create the perfect online presence for our clients that exceeds industry standards and expectations. Our services include not only professional web design but complete website overhauls, graphic design, custom web application programming, and search engine optimization through our local SEO partner. No matter your needs, All in Web Pro will deliver a quality strategy that will redefine and energize how you do business online.

When customers want to find a business, whether it's a local restaurant or a global retailer, the web is the first place they look. A professional web design can help you increase sales and expose your business to thousands of new clients. A professional web design not only makes it easy for customers to find your business on the web, but it also gives you a place where you can create your own unique online presence, from a full-blown web store to a simple online business card with your contact information, hours and location.

All of our professional web designs are created from scratch to deliver an attractive, usable and sustainable online presence to help your brand capture and convert new business opportunities and deliver your message to potential customers. No matter what your business objectives, our professional web design experts can create the perfect website to engage customers and drive sales. Our goal is to give you a great website that will help your business grow.

Once your website is complete, we can work on all of the other online aspects that help market your site and bring your company up to the top of search engines. Whether you are launching a new online store or you want to rebuild an existing one, we are here to help you every step of the way.

So, what are you waiting for? Contact All in Web Pro today and let us get started creating the professional web design you’ve always dreamed of.

Choosing a Web Design Company

If you’re a business owner or entrepreneur, finding the right web design company to build your website is a crucial decision. A well designed website can help drive sales or bring in more clients, while a poorly designed site can drive potential customers away and lead to lower conversion rates. In this short guide, we’ll cover the most important things to consider when choosing a web design company for your next project.

Your Bottom Line

The first, and quite possibly the most important step in choosing the right web design company for your business, is understanding your company’s bottom line or overall goal that you plan to achieve with your online presence. For example, if you are planning on opening an e-commerce website your main concerns would likely be return-on-investment (ROI) through conversion of sales and building a strong, loyal customer base perhaps through email address collection.

On the other hand, if you we’re a new startup company your main focus would likely be on building brand awareness, and your website would reflect this by providing information and educational resources about your services or products.

Once you understand the type of website needed to fit the unique goals of your company, it makes choosing a web design company much easier. You can then contact different web design companies to discuss your needs or view case studies provided by each web design company to understand how they’ve assisted clients in the past and the solutions they present for the unique user interaction goals and conversion method you’ve chosen to use to get users to take a desired action.

Cost vs. Value

Besides understanding what type of website your company needs, you must also understand how you can justify the costs of web design to ensure that you are receiving the value needed to meet your bottom line. Everyone has heard the term “you get what you pay for,” and it definitely applies to web design. However, it’s also important to understand that cutting costs now may lead to not getting back as much value from your website in the long-term and this may cause your business to fail to meet its bottom line.

Before making your decision, ask the web design company if they’re able to provide evidence of the value delivered through their web designs. If the web design company is able to provide you with a website or service that will bring return on investment and help you meet your bottom line, then it’s a good value, no matter the cost.

If you’re looking for a web design company in Las Vegas, look no further than All in Web Pro. We’ll ensure that you’re delivered a professional web design solution that will engage your audience and showcase the best you have to offer.

Las Vegas Graphic Design Services

All in Web Pro is a leading Las Vegas graphic design company. Our talented designers are ready to work on any graphics you need, whether it is logo design, stationery, website, book cover, packaging, t-shirt design, app design, brochures, or any other graphic work that you can think of for print or web. If you need it, we’ll create it! We'll work together to get your product or online service designed better and faster than you thought possible. You will receive high quality designs and work directly with our designers to bring your vision for your design ideas to life.

If you’re a new business, you need to create a unique “look” for your brand to ensure you stand out from the crowd. It’s very common for business owners to be unsure how to do this or where to do it. All in Web Pro will create a memorable, unified look between all your business’ marketing materials including your business logo, website design, business cards, letterhead, envelopes, flyers, marketing materials, and anything else you might need.

Even though All in Web Pro specializes in creating graphics for the web, we love designing graphics of all types, including print graphics, and would love the opportunity to help create your company’s brand. As professional designers with years of experience in graphic design, web design and more, we know the importance of quality better than other Las Vegas graphic design firms. Contact us today and our hands-on design team will work closely with you to deliver a product that will exceed your expectations.

All in Web Pro Announces Open Call for Vegas Visionaries

Press Release: All in Web Pro Announces Open Call for Vegas Visionaries

For immediate release:

Las Vegas based web and graphic design company All in Web Pro is announcing an open call to local visionaries to be part of a new community benefit project, in the form of an interview series called Vegas Visionaries. The series will highlight the voices of local leaders and visionaries of all ages in Southern Nevada by filming 4 minute interviews where they are asked 5 questions about their vision for how to make Las Vegas a more thriving and sustainable place. Videos of each interview are then posted to the website, http://VegasVisionaries.co/. Filming for pre-scheduled interviews take place at All in Web Pro’s satellite office, on the 2nd floor of the Emergency Arts building, on Fremont & 5th Street in downtown Las Vegas.

Anyone who considers Southern Nevada home and has a specific vision for how to make Las Vegas a more thriving & sustainable place is encouraged to apply to become a Vegas Visionary by contacting All in Web Pro by phone or email. Applicants must already be taking action on their vision and know what specific actions others can take to help make their vision a reality. Local residents of all ages and backgrounds are encouraged to apply!

The interview questions are:

  1. What’s your name, title, organization and what you do there?
  2. What causes are you most passionate about?
  3. What’s your vision for a thriving and sustainable Las Vegas?
  4. What actions are you taking to make your vision a reality?
  5. What actions can other people take to make your vision a reality?

All in Web Pro has already conducted several interviews with individuals in the Education, Medicine, and Social Services sectors, and plans to interview leaders from all of Las Vegas’ biggest charity organizations, as well as a wide variety of individuals, regardless of their age or level of experience, as long as they meet the criteria for applying.

“This video series captures clearly the articulated visions of some of our valued community members! What is required is for you to add your vision, bringing integrity and passion to that vision”, said Gard Jameson, Co-Founder of Volunteers in Medicine and Professor of Philosophy at UNLV, who was one of the first people to be interviewed for the project.

"I think by providing a space for our thought-leaders to connect with entrepreneurs and community members across different industries and interests, we're going to see an acceleration of positive change here in Las Vegas", said Chris Reger, a local education entrepreneur, former Clark County School District teacher and Teach for America alumni who All in Web Pro recently interviewed.

“Vegas Visionaries can help link people that are doing work in our city. It’s important for the general public to be aware of all the innovative, exciting, and supportive work people are doing. Vegas Visionaries will also help inspire others who want to get involved but aren’t sure how”, said Juliana Urtubey, a Special Education Teacher and Garden Team Lead from Crestwood Elementary states after her experience of being filmed for the video series.

Owen Carver, the founder of All in Web Pro, who created the idea for Vegas Visionaries said, "Las Vegas has an abundance of opportunities for innovation, both economically and socially, which, with hard work and the right vision, could make Nevada a national leader in many ways. We already have all the knowledge and skills we need to solve our biggest problems in Las Vegas, our biggest obstacle is simply not being connected with the other people who are doing amazing work on the same issues."

With this interview series, All in Web Pro hopes to educate and engage budding new local visionaries, get them excited about solving the problems facing Las Vegas, and to share their visions with a larger audience so they have a better chance of becoming reality.

Fahima Khalaf, a recent participant and Muslim Community Advocate said, "I am thrilled to be a pioneer with Vegas Visionaries. My hope is to connect with like minded individuals that will innovate, inspire, and collaborate with me to make my vision for Las Vegas a reality."

Since 2010, All in Web Pro has been building websites and designing graphics for local businesses, and is a proud supporter of many local charities and causes. One example of this includes leading and organizing Vegas GiveCamp, a ‘hack-a-thon’ for charity, which raised over $300,000 in in-kind web & graphic services for local non-profits between 2013 & 2014. All in Web Pro has also donated thousands of dollars and many volunteer hours at Clark County schools with the help of Green Our Planet, a school garden education non-profit that has grown rapidly since 2013 and now helps run garden classroom curriculum programs in over 75 Clark County schools.

To apply or learn more contact All in Web Pro by phone or email or visit the Vegas Visionaries website VegasVisionaries.co.

Send press inquiries to press@allinwebpro.com or contact All in Web Pro by phone or email.

Visit the Vegas Visionaries website for more details: http://VegasVisionaries.co
For press inquiries please email press@allinwebpro.com.

Media Files

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How Responsive Web Design Can Benefit Your Business

What is Responsive Web Design

Responsive web design is more than just the latest trend in web design. If you live in the digital world, you’ve probably already heard of it and may have seen it used on many of your favorite websites in the last few years. If you haven’t, responsive web design is the approach to designing websites in which the content automatically self-adjusts to your screen or device size for optimal view.

This allows the website to adapt its contents to your screen or device, positioning the content in the best possible way, changing the size, shape, and relationship between the various elements on a webpage. Responsive web design is also sometimes referred to as “mobile-friendly”, or “mobile-ready” web design. There are a variety of ways for a website to be responsive from a technical coding perspective, but the end result is that you the webpage you look at will change as you adjust the width of your web browser screen either by changing the orientation of your mobile device from horizontal to vertical, or by dragging the edge of your desktop browser sideways to make your browser window more narrow horizontally. (Hint: Try it with this webpage and see if you can find everything that changes.)

Before Responsive Design

In the past, businesses would need to hire a designer to make different versions of their website if they wanted it to be usable on mobile devices. These would usually include a version for desktop users, mobile phones and maybe even a tablet version. However, with a growing plethora of devices users were able to browse the internet on, this quickly became a difficult strategy to implement. With responsive design, you have only a single website that automatically adjusts its contents and layout to fit whatever screen size or “viewport” it’s being viewed on.

How Can Responsive Design Help Me?

Now that we understand what responsive design is, the next question might be how can responsive design benefit your business? One of the biggest ways responsive web design can benefit your business is improving your ability to reach the large audience of mobile device users in search engines. Over 80% of adults in the United States own a smartphone with internet access, and reports show that mobile devices accounted for over 60% of website traffic in 2014. The mobile device market is growing every day and as more people adopt these devices we will only see these numbers grow.

Responsive Design Improves User Experience

If you sell businesses products or services online, you should be concerned about how you can increase your sales or increase the conversion rates of your website. Responsive web design will also make your website look better, be more user-friendly across different devices and provide a consistent user experience. In turn, this will help drive sales and have a positive impact on your conversion rates. In short, having a responsive web design can actually help you sell more of your products or services and make more money as well as make your website easier to use.

Google Demotes Non-Mobile-Friendly Websites

Google also has stated that they are going to begin demoting websites that are not deemed “mobile-friendly” in its search results for people searching on mobile devices. You can test whether your website is “mobile-friendly” according to Google by visiting Google’s Mobile Friendly Test page and submitting your website address there.

Streamlining Web Design Updates and Maintenance

Another important benefit of responsive design is that it can actually save you time and money. Designing a responsive website is faster than creating separate stand-alone websites for mobile viewing and will save you money when it comes to your development, support and maintenance overhead over time. The good news is that most website themes built today are responsive by default, and is now considered the norm in website development.

About All in Web Pro

All in Web Pro is a leading Las Vegas’ web design company. We understand that your business depends on staying connected to your clients, and we’ll ensure that you’re delivered a professionally designed website that will engage your audience, showcase the best you have to offer, and deliver results for years to come.

Grab Visitors Attention with a Professional Web Design

In 2016, having a professionally created web design is vital to having a properly running website that works well for visitors, search engines, and achieves your online goals. It’s been estimated that you only have a few seconds to make an impression on website visitors before they leave your page. If your web design does not grab their attention immediately, your visitors might not want to stick around for long. In fact, it's likely that very few visitors people will need to view more than a few pages of your site before making their decision whether to use your services.

So, with those points in mind, let’s discuss some ways a professional web design can grab the attention of your website visitors. In a future article, we will discuss more how to keep visitor attention with great website content. It’s important to remember that most people spend their time on the internet reading. They read articles, how-to’s, news stories, forums and search results. A professional web design company, such as All in Web Pro in Las Vegas, will take this into account when designing your website. But, we’ll save that for later. Our first step is to grab the visitor’s attention.

Grab Visitors' Attention

We live our day-to-day lives in a very fast-paced society and we’re used to getting instant results with everything we do. The internet is no different and it’s actually much less forgiving of websites that don’t deliver the results the visitors are looking for quickly. It’s important to remember that visitors will only stay on your site for a few seconds if they don’t see something that immediately grabs their attention or let’s them find the information they’re looking for.

Try loading your website and ask yourself a few questions about what your visitor will see. How long does it take before anything is visible on the page? What is the first thing that shows up once the site has loaded? How much time passes before you see readable text? Is it immediately clear what the website is about? You can even ask some friends or family to try this to get a more thorough impression.

Web Page Load Times

Another important thing to consider, and one of the most overlooked aspects of web design, are graphics. It’s very common to visit a website and find that images load very slowly. This gives visitors another reason not to stick around on your website. Hiring a professional web design company like All in Web Pro will prevent bad design decisions like this from happening to you. In the meantime, taking advantage of appropriately sized and optimized JPEG, PNG, or GIF images will help reduce the file size and download time to help make your website load faster.
In general, if your graphics have a lot of colors you should be using the JPEG image format and make sure the image is sized correctly so that the file size is not too large and prevents the rest of the website from loading slowly. If your graphics have only a few colors, it may be best to use GIF or PNG image file types. Either way, ensure you find a good balance between image quality and file size. Of course, there are many other factors to the role that graphics play in professional web design. If you hire a professional web design company to create your website, they should already follow these and other guidelines during the design process to ensure you're online presence is optimized and has its best foot forward.

Calls to Action

A 'call to action' is a term that web designers use to describe anything that requests that your website visitors take a specific action. This can be an offer statement in the form of text, an image, a button, or some element on a webpage that prompts visitors to do something. The action of clicking a button, clicking link or image, filling out a form, or performing some other third party related action such as sharing content to social media. Including a call to action can be an easy but important element in your website that can grab your visitors' attention and help achieve your specific conversion goals when done correctly with a professional web design provider.

All in Web Pro is a professional web design company based in Las Vegas, Nevada. We not only specialize in web design but graphic design for print and web, custom web application development, and much more including helping set up your brand for search engine ranking success through the right SEO (search engine optimization) services.

How Mobilegeddon Affects Your Website & Business

What is Mobilegeddon?

Google’s new mobile update, dubbed “Mobilegeddon” by internet marketers, has far-reaching implications for both your website’s SEO (search engine optimization) and your business. Mobilegeddon’s affects, which began in April of 2015, had a negative impact on the search result rankings of websites that are not mobile-friendly. However, for the long term, Google is making a clear statement that mobile devices and mobile search are becoming a critically important aspect of digital commerce and internet use in general.

Mobile Use is Sky-Rocketing

In the last few years, mobile device and tablet use has been skyrocketing to record numbers year over year. In 2014, statistics showed that the use of non-desktop devices, such as tablets and mobile phones, outnumber PC’s online. Although mobile devices have not yet surpassed desktops in the amount of searches on Google, smartphones are quickly approaching desktops in search. These days, nearly 90% of purchases for local goods and services are first researched online through search engines and more than 70% of business traffic is driven by search.

Search is extremely important and valuable to businesses, and trends are moving towards mobile search as the primary digital mode of the future as more people use their phones and tablets to search for products, solutions, content and more. Consider how many times you’ve used your iPhone or Android device to search for a local restaurant or business in your city, or perhaps while you were in a store and searched for reviews or prices of a product you were thinking about buying.

Google is Constantly Updating

Google is highly aware of these trends and is constantly testing and analyzing user behavior to deliver higher quality results and a more user-friendly experience to Google searchers. They are always looking for ways to connect users with the most relevant search results possible while also providing a improved user experience across all devices.

Responsive & Mobile-Friendly Web Design

Responsive web design refers to websites that respond dynamically to the size of the web browser that they are displayed in. Websites that are responsive can change in a variety of ways by adjusting their visual elements including font, images, layout positioning, and relationships between elements in different ways on the fly without requiring the web browser to be refreshed. This can be easily be observed by adjusting the width of the browser window you are viewing. Common elemental changes in a website that is responsive include the morphing of menus into a button with 3 horizontal lines, the vertical stacking of images and layout elements that were previously in rows, and the adjustment or removal of large elements in order for them to still fit on the webpage.

Responsive Web Designers

All in Web Pro is a leader in Las Vegas web design, graphic design, and custom web development that is focused on building mobile-friendly websites & web applications. We can update your website to make sure it is Mobilegeddon compatible so that your search engine rankings and business achieve the best results possible. Our web design services utilize responsive web designs that are mobile-friendly and will optimize your website across any mobile device and browser viewport on phone or tablet.

As the web has evolved, so has All in Web Pro. Our role in helping businesses increase their search engine visibility and provide excellent user experiences to their customers through the most modern web design practices, has helped make Las Vegas based All in Web Pro a leading provider of web design, graphic design, and online brand consulting & marketing.

Web Design for Boosting Sales & Conversions

Balance Aesthetics with Conversion

If you sell products online or use your website to refer customers to your business, it’s important that your website does a good job of converting visitors into sales or leads. When designing a new website or updating an old one, it’s quite common to focus on aesthetics. However, this could be disastrous for the business goals you want to accomplish with your website if you don't ensure that you're website is designed to achieve the goal you created it for in the first place. It’s best to try to find a balance between your website's goals and aesthetics together and come up with a “design that sells”, or in other words, converts traffic into the sales or actions you want your visitors to take.

Every Web Design Element Counts

When designing a new website, it’s important to understand that the design of your website not only represents who you are as a company but is also a major influence on the amount of sales or leads generated via the website. And these days, websites have become the first major means of communication between you and your potential customers making it very important to have good website design. However, web design is not just the visual design that we see, but it’s the entire structure, architecture, user interface, graphics, user flow, and website layout. By properly utilizing these as well as color, contrast, images, and typefaces it’s possible to boost your website’s conversion rates with a coordinated focus that envisions how all these elements work together to drive your target conversion.

Focus Your Web Visitors' Attention

Depending on which strategies and creative techniques are used while designing a given website, higher or lower conversion rates can be achieved. Once visitors know that your website has something your visitors are interested in, the visual design of your website can draw them in and can help focus their attention on what matters and move them to take your desired action or "conversion". Our team of web designers at All in Web Pro in Las Vegas understand that certain parts of your website are more important that others, such as forms, calls to action, value propositions etc, and that your website requires appropriate techniques to make those parts of your website get more attention than other less critical areas.

Simplification May Convert Best

One way to start boosting your website’s conversion rate that is being adopted more often by brands that have a single conversion goal, such as a single signup option is to create a simple and clutter-free design that doesn’t confuse visitors about which direction to go, or what to click on. Remove any unnecessary links, pointless information and extraneous images from your website to eliminate distractions as much as possible. Simple web layouts may work best for websites with that only have one single conversion goal. Also, check out your competitors’ websites to see what conversion tactics they may be utilizing, as sometimes the optimal conversion tactic for a specific audience or industry can be unintuitive and something discovered over a period of time through trial and error such as A/B testing.

Remove the Clutter & Extra Details

Try creating a simple and clutter-free design which doesn't make the user confused with too many options about which direction to go or where to click. Removing unnecessary links, information that doesn’t lead towards action and unsupportive images from your website can eliminate distractions and focus a visitor’s attention towards the action you want them to take. Although this is a simple design tip, the results you might achieve by following it while still adhering to good web design principles could give you a massive boost to the conversion rates of your website.

About All in Web Pro

All in Web Pro in Las Vegas provides custom web design and graphic design services. One of our specialties is creating conversion optimized web designs that will help you increase sales and refer more clients to your business.

Call us today to learn more about how we can help you achieve your online goals. 702-331-0650