Las Vegas
Graphic Design for the Web
Graphic Design for Digital Media
Graphic design for the web refers to the process of creating digital visual media assets used on a website or other digital platform. The graphics may be used to enhance or enable the representation of an idea or a feeling in order to reach a virtual or in-person audience. Graphic design services for the web may be used for everything from enhancing the appearance of web pages to serving as the presentation and user interaction layer for dynamic and data rich web applications.
Designing with a Purpose
Graphic design for your website is performed by a graphic designer and implemented into your digital medium by a web design expert or digital marketer. The main job of a graphic designer is to design visual elements for the web or for print that convey a message, emotion, or move viewers to take a specific action. All of these purposes can be achieved with graphical layouts for websites, posters, brochures, flyers, advertisements, social media graphics, and much much more. The goal of a digital graphic can also be as simple as catching someone’s attention, or it could aim at making them interested in purchasing a new product, clicking a link on a website, or performing a specific conversion action such as signing up for a newsletter or sharing a link on social media.
Graphics of All Shapes and Sizes
At All in Web Pro we provide every kind of digital graphic design service that your business or brand might need, among the other services we offer. We are focused on providing the best graphic design services for your brand in digital and print formats, as well as web design services. Our custom graphic design solutions cater to businesses of all sizes, no matter if you need a website layout, logo design, custom letterhead, flyers, business cards, outdoor banners, billboards, or even car wraps.
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All in Web Pro is a graphic design and custom web development company based in Las Vegas, Nevada. We know that well designed graphics can be the key element that makes your brand stand out online and grab your users’ attention, and are critically important since every design has the potential to serve a valuable and specific purpose for your brand.
Call us today to schedule a free consultation and quote for your next graphic design project. We’re excited to hear from you! 702-331-0650
WRECKING BALL MARKETING
Pop culture is great way to look at various marketing tools and trends that you can analyze and apply to your own personal brand and product.
It's about becoming relevant and popular in what seems to be a short matter of time. What most people in the general public don't realize that these pop phenomenas take strategic months/years of planning along with a good PR team to develop. I'll take this time to go over the "love it or hate it" Miley #teamtwerk craze and show you how a good marketing plan can help your business get more attention and success. The best part is, you don't even have to be dancing around in an oversized teddy bear costume with a foam finger!!!
Now you might think because Miley was pretty well known before this complete 180 degree turn-a-round in persona, that her marketing route won't work for you but that's where you're wrong! It's about doing your research, creating a strategic buzz or hype around your company, a full fledged launch, and gaining even more attention by saving some surprises for later on. Miley, before the release of her first single off of her latest album was releasing what seemed to be random but fun viral videos of her dancing or twerking in funny costumes. She planned on releasing a more urban geared album and needed to gain the attention of that audience who normally wouldn't be drawn to her, that's where the viral videos came into play! This is part of your initial research before launching your company. Learning who your audience is and what their habits are. Reaching out and interacting with them in their own social environments is a must! This means checking out or taking part in events, conferences, conventions, online blogs/websites, and expos where you can meet and network with potential clients or buyers of your product. Take your time in this phase. The more people "discover" you the greater the chance they may take an interest in your company and potentially start telling other people about what you're doing. It's obvious that the more people know about you the more potential business you may have only if you're targeting the right people. This must be done at the same time you're finishing or polishing up your main business whether it be a website, store, or album.
Once you notice people are getting excited about who you are and what your product is, it's time for a soft launch! Your first single can be phase 1 of your website where you have everything working just right but know that there may be a need for improvements depending on the feedback and traffic you are receiving. Here is where you do even more promoting of your business, but more quickly. Create your own events or become sponsors of popular events where a good amount of your audience will be plus other new demographic audiences. You will start to see people outside of your target audience getting interested in your product. Stay open to feedback and plan for adjustments to keep everything running smoothly.
You have their attention so now it's time to come at them LIKE A WRECKING BALL!!! This will be more of a grand opening or full launch of your company. Come at them with a complete error free website and full service catalogue or clear and concise call to action. By this time you'll feel more confident in your product because of the success you were seeing in the previous phases. You have their attention and it's your time to deliver on the excitement you've created!!! It's more than having a good end product and just putting it out to the public. You know the old saying of "if you build it they will come", well "they" may not find you because they may not know you exist! You first have to take the time to do your research, create an awareness of your brand, launch your company, then promote, and fine tune it as you go. Once you're at the top, it's up to you to hold on to that status by investing in on-going marketing for company. It was long journey getting up there, why would you even want to start to slack off now?
CLICK HERE to enjoy this WRECKING BALL OFFICE DOLL we created for you to have as daily reminder of what it takes to twerk your way to the top!
6 Simple SEO Habits to Increase Website Rankings & Traffic
In our Digital Age, the success of your business depends on getting noticed online. With 83% of U.S. consumers researching online before they make purchases, and 80% of global consumers doing the same, being found on the internet is tied to your survival in your marketplace. If your customers are not clicking on your website link and coming to you when they are searching for the products or services your company provides, they are locating and interacting with your competitor.
As the numbers of consumers doing primary research on the internet before they buy continue to rise year by year, being easily accessible online will only become more crucial. Being among the first search results in your category is the only way to guarantee consumers interested in what you do and what you sell will be able to discover your company. In fact, on any Google search page in organic results the #1 ranked link gets 33% of clicks, the #2 receives 22%, the #3 grabs 11%, #4 nabs 7%, on down until #10 only catches 1-3% of clicks. The conclusion is strikingly apparent—your website must live on the prime real estate of the top of the Google page or you will drown into the oblivion.
Why is SEO imperative to the success of your business? Because if you want to be around in 5 years you have to stand out from your competition so consumers find you, and not them. But fear not, there are easy methods to boost you to the top of the search rankings for those keywords that represent the services you provide and products you sell.
6 SEO Tips And Habits for Ranking High in Search Engines:
1. Check rankings weekly.
You need to know where you rank, and checking your SERP for your top 10 keywords is a great way to know exactly how you stack up against the competition. SERP is an important acronym to know if you’re doing any online marketing campaign. "SERP" is short for "search engine results page", and since marketing through search is a dominant factor in online marketing, you need to be aware of how you measure up to your competitors, and not for just one keyword, but for all of them. This will tell you where you stand and allow you to gauge how well each SEO strategy you implement works. Getting easy to access measurable feedback will help you see what’s working well over time and what isn’t. We recommend using micrositemasters.com to easily track the ranking of your top 10 keywords for free. We can also provide and manage this for you if needed.
2. Leave your link.
Create a digital trail by linking to your website everywhere you go: in profile pages, social media interactions, blog comments, articles, friends' websites, your competitors sites, social networks, and any other websites that show up in relevant Google searches. Don’t forget to ask others to link to you (especially if you guest blog or participate in a speaking engagement, panel, seminar or other industry event). Always be genuine and don’t be a “sales person”.
3. Update old content.
Update the content on your web pages annually and be sure to remove or change any content that is outdated or incorrect. By recycling older, popular blog posts you can get extra mileage out of them. If industry updates and changes have occurred, you can create a new blog post by piggybacking off the original article. Also, keep your web content current so consumers are confident you are a leader with your finger on the pulse of your market.
4. Build more unique content.
Have little to no original text content on your webpages will hurt your ranking in Google. If you say the same thing over and over, even if you change some wording and sentence organization, search engines will also identify it as not adding new value and may penalize you for it too. Conversely, the more original and unique content you have that brings new value to your visitors, the higher you will rank on relevant search engine results pages. The more new original content you have, the better.
5. Ask for reviews.
Regardless of what type of website or business you have there are websites where people can write reviews about you. Take advantage of the opportunity to let your best customers and fans write something nice about you on those websites. If you're a restaurant Yelp is an obvious place for this. Any location based website can ask their clients to write reviews for them on their Google Places page. It's easy to ask, and there's a special kind of emotional reward that only comes from being asked to "give" something nice to a company or brand you love. You'll be surprised how many people will do this for you, IF you ask.
6. Create a weekly goal, make a plan, & follow-through
Even if your competition knows all of the best SEO techniques, none of it matters unless you take the time to put it into practice. Setting a long-term and achievable goal might just be the most powerful tool in your SEO arsenal.
Set a Weekly Goal; make sure your weekly goal is easy to achieve, don't shoot for the moon. The hardest step is the first one, so make sure it's easy for you to accomplish your weekly goal in a short amount of time and that you have easy ways to measure the progress you're making.
Develop a Plan; great goals are nothing without a solid plan for how to execute them. Be sure to plan exactly how you'll have time to achieve your weekly goal and to be patient with yourself and don't expect perfection on the first try. The more you do it the better you'll get.
Follow-through; create an incentive and accountability system for yourself. Put reminders up where you will see them, and set consequences that help ensure that if you do skip a goal, that you can easily catch up and get back on track. If it means skipping a Friday night out, so be it, your business and brand is worth it, and once you make a sacrifice, you'll be less likely to skip your goal from that point on. Or tell your colleagues and friends that you're setting a goal and want them to hold you to it, make them a bet and get others involved.
Closing Thoughts.
At the heart of SEO there is a search engine trying its best to analyze webpages and bring the public the most relevant and valuable information according to each and every unique search that's performed. And if you use these tips wisely and develop them into habits that you put into practice on a consistent basis, you'll be guaranteed to start noticing significant and consistent improvements in your search engine rankings that will stand the test of time and make these search engine happy. And it goes without saying that you should always keep the need and experience of your end user in mind because ultimately the quality of their experience on your website will determine your future.
SEO can be complicated and overwhelming at times, and we recommend consulting a trained professional before starting any SEO campaign. If you need help implementing any of these techniques into your online strategy please contact us for a free SEO consultation and we'll be happy to assist you.
Channel 13 News Interviews Owen Carver for Las Vegas GiveCamp
Recently Beth Fisher of Channel 13 News did a spotlight on Las Vegas GiveCamp for her Good Morning Las Vegas show "Making Las Vegas a Better Place to Live" to help raise awareness among area non-profits and volunteers. Las Vegas GiveCamp is a local hack-a-thon for charity co-founded and co-organized by All in Web Pro's founder Owen Carver. The interview took place at the Work In Progress building in downtown Las Vegas, a co-working space where the event will be held at the end of June 2013.
Vegas GiveCamp is part of a national movement that has already raised millions of dollars in free technology services for non-profits in different cities across the country. The event has already received applications from over 50 non-profits and more than 40 Las Vegas web developers who've offered to volunteer their time and talent over a 3 day weekend to give local non-profits a technology upgrade in the form of a website, an app, or database management system. But the event isn't just for web designers and web developers, it's also open to graphic designers, online marketing consultants, content writers, app developers, and anyone else who can help area non-profits leverage technology.
Las Vegas GiveCamp Hack-a-thon for Charity
Online Education Tool Khan Academy Breakthrough for Las Vegas Teacher
The following is an interview I conducted with Chris Reger, a second year math teacher at Brinley Middle School in Las Vegas who came to the Clark County School District (CCSD) after completing a Teach For America program. Chris unlike most middle school math teachers arrived in Las Vegas with a BBA in Finance and an MBA in Securities Analysis from the University of Wisconsin, Madison.
Chris had been working on integrating Khan Academy, one of the latest innovations in online learning into his classroom last fall. While setting up Kahn Academy for his students, Chris ran into several technical hurdles online and needed help. After approaching All in Web Pro about his problem, we decided to volunteer our time for free to help Chris access this amazing new online educational tool.
Founded in 2004, Khan Academy was not widely known until 2009 when it began receiving press. But despite its humble beginnings it has recently received wide support and acclaim. CBS Las Vegas named the Khan Academy iPhone app as one of the "5 Best Educational Apps to Download" of 2012. Indeed since early 2011, according to Google Trends, search traffic for the term has sky-rocketed; which corresponds roughly to the moment when the founder of Khan Academy, Sal Khan, presented a TED talk in which his work was referred to by Bill Gates as "the future of education".
Several months after getting Khan Academy setup and running in his classroom, I asked Chris if I could do an interview with him to share his story with other teachers in Nevada and to help spread the word about the power of this free and readily available online tool.
Owen Carver: Thanks for taking the time to participate in this interview Chris. As a Clark County School District teacher here in Las Vegas, tell me a little about how you came to work in the district and your first impressions.
1/3 of my students were starting the year on a 1st to 3rd grade math level and another 1/3 of students were starting the year on a 4th to 6th grade math level. Again, these were all 8th graders.
Chris Reger: I have a fairly unique background - one that is far from typical for a teacher here in Clark County. I studied finance in college and completed a master's in business administration. I worked for 3 years at a mutual fund company where my responsibilities included selecting stocks for placement in company portfolios. When I decided to leave that company, I knew I wanted my next endeavor to be something that allowed me to give back. Education has always been a field that I felt strongly about, and Teach for America provided me an opportunity for getting into the classroom immediately. Coming into the district, I knew there were going to be big problems that needed to be fixed. If that weren't the case, Teach for America wouldn't be placing teachers here. In my first year of teaching, 4 of the 5 sections that I taught were pre-algebra 8 classes that nearly all 8th graders in Clark County are now required to take. According to a norm-referenced exam that all students take numerous times throughout the year, I found that 1/3 of my students were starting the year on a 1st to 3rd grade math level and another 1/3 of students were starting the year on a 4th to 6th grade math level. Again, these were all 8th graders.
Owen: How did you first hear about Khan Academy and what attracted you about the program as a possible tool for your own classroom?
Chris: I had heard of the Khan Academy numerous times before moving into education. However, shortly before I started my first year in the classroom, I had the opportunity to listen to Sal Khan speak at a Zappos corporate event. After hearing Sal speak about the benefits of and new tools included on his website I knew this was going to be a tool I had to implement in my classroom. Given what I have stated previously about how far behind many of my students were starting the year, I knew I was going to need all the help I could get in remediating skills.
Owen: Tell me a little more about the challenges you faced as a teacher in Las Vegas when first trying to implement Khan Academy.
Chris: As you'd expect, many of the systems and structure in place in a large school district are bureaucratic and broken. I immediately started asking around about how I could make the Khan Academy work in my classroom within Clark County guidelines. After gaining an appreciation for how tedious and lengthy this process would be, I knew that I couldn't afford to work with the school district. I demanded better because my students deserve better.
Owen: How did All in Web Pro help you access Khan Academy?
Chris: In its earlier days, the Khan Academy required students to log in with Google or Facebook accounts. This logging-on process ensures that teachers can track and monitor student growth and areas that might need more attention. I partnered with All in Web Pro to help create a system that would allow all of my students to have accounts that could be used on the Khan Academy platform. At the time, this process involved the creation of a domain, the application for a Google Apps for Education account, and all the technological wherewithal to make it work. We needed to ensure that student security and privacy were maintained and that the solution we created was cost-effective for an educator. Within a few days, our solution was complete and I was able to introduce all of my students to the Khan platform in our school computer lab. The ability to move quickly and intelligently allowed my students to dramatically increase their learning time over the course of the school year.
my students grew on average by 2.1 years in math in a single academic year
Owen: How has Khan Academy changed how you teach now, and what kind of results have you seen?
Chris: In my first year of teaching, I saw remarkable growth in my students! According to the norm-referenced exam I mentioned earlier, my students grew on average by 2.1 years in math in a single academic year. Furthermore, in my pre-algebra classes, we saw the pass rate on our 2nd semester district final increase to 67% (vs. 14% in the previous year). In my first semester teaching our school's algebra class, our semester final pass rate increased to 88% (vs. 28% in the previous year). Using the Khan Academy allowed me to shift the responsibility for remediation onto my students. This empowered my students to achieve infinite more learning than what I could offer with 1-on-1 or small group study sessions. Thus, I am able to maintain a rigorous pacing schedule with classroom time and shift nearly all student remediation to after-school and individual Khan Academy time.
Owen: What recommendations do you have for other teachers in the Clark County school district?
If you want to do well by your students, you need to figure out systems that you can use to quickly and effectively remediate student skills. I wouldn't recommend waiting on the school district or your school to accomplish this.
Chris: The responsibilities of a well-intentioned teacher in Clark County are enormous. If you want to do well by your students, you need to figure out systems that you can use to quickly and effectively remediate student skills. I wouldn't recommend waiting on the school district or your school to accomplish this. It's quite laughable what the district spends its money on and how easily it falls for the savvy marketing pitch of a technology salesman. In the last five years, there have been so many websites and technologies designed that can truly help teachers more effectively reach students. I've found that most of the items that best allow me to engage students and increase learning are free. We as teachers need to spend some free time exploring these options and taking risks with implementing them in our classrooms.
Owen: Do you know anything about other teachers in the district that have tried Khan Academy?
Chris: Not sure I have much to offer on this one - I would say I know many of the youthful teachers in the district, and I haven't heard of a single one who is using the site as extensively as I am.
Owen: In light of everything you've said, what message would you like to impart to the many parents, voters, and law-makers in Clark County and Las Vegas?
Chris: A strong education system is the result of having a strong set of stakeholders - strong parents, community, teachers, students, and individuals. A breakdown in any one of these areas can lead to the weaknesses that we currently see in Clark County. In our case, there's plenty of blame to go around. From what I've seen, the most successful outcomes in education take place when individuals accept responsibility for outcomes. This happens when parents reinforce positive behaviors at home, when communities are active and involved, when teachers build strong relationships at school, and when students set goals for themselves and chart out a clear path to achieve success. It's easy to pass the blame onto someone else, but doing what's easy rarely achieves anything worthwhile.
Owen: Thank you for your time Chris! This is really amazing and I appreciate you sharing your story with me.
Chris: Anytime, and thank you!
For more information about Khan Academy and some exciting new developments in Las Vegas recently regarding eduction, check out the links and video below.
DOWNTOWN PROJECT DESIGNATES $50 MILLION IN FUNDING FOR EDUCATION INITIATIVES
published Nov 22nd 2012 by the Downtown Project (this article was removed from Downtown Project's website)
5 Best Educational Apps to Download
published August 1, 2012 6:00 AM
March 2011 TED Talk w/ Bill Gates